问题
单项选择题
根据（）不同，广告文案可以分为消费物品类广告文案、生产资料类广告文案、企业形象类广告文案、社会公益类广告文案等。
A.诉求策略
B.广告目的
C.传播媒介
D.传播信息
答案
参考答案：D
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根据（）不同，广告文案可以分为消费物品类广告文案、生产资料类广告文案、企业形象类广告文案、社会公益类广告文案等。
A.诉求策略
B.广告目的
C.传播媒介
D.传播信息
参考答案：D
| 完形填空。 |
| Mrs white was a rich lady (女士). She lived 1 in a large beautiful house. Her children often came to visit her. But she was 2 . She spent much time thinking about her 3 and about her dead husband. Her children worried about her and asked Dr Green to see her. Dr Green was a good doctor. She knew 4 people become set (顽固) in their ways and don't like to be told what to do. She decided to get to know Mrs White 5 she said anything. During the visit, Dr. Green asked Mrs White to show her around the house. Mrs White happily 6 . As they walked from room to room, Dr Green saw that there were a lot of beautiful violets (紫罗兰) in every window. She asked, " 7 do you have so many violets? Mrs white answered, "I love these flowers and they grow so fast that I have more and more." When the visit was over, Dr Green said, "I have one suggestion (建议). When you hear a friend or a neighbor is ill or getting married (结婚), give 8 one of your violets." Later one of her friends was ill, so she took a violet to him in the hospital. She began to 9 more and more of her voilets to her neighbors. She gave away so many that she became known as the 10 lady. |
| ( )1. A. well ( )2. A. unhappy ( )3. A. money ( )4. A. weak ( )5. A. then ( )6. A. listened ( )7. A. How ( )8. A. it ( )9. A. grow ( )10. A. violet | B. alone B. pleased B. children B. old B. after B. answered B. Why B. them B. take B. rich | C. quiety C. forgetful C. big house C. rich C. before C. smiled C. Where C. you C. send C. lonely | D. happily D. strange D. old age D. strong D. when D. agreed D. How long D. me D. give D. famous |