问题 问答题 简答题

欲望、需要和需求的区别是什么?

答案

参考答案:

①欲望:主要指想得到某种东西或达到某种目的的要求;人与生俱来的,有遗传获得的本能。人类的欲望也是无限的。

②需要是有机体感到某种缺乏而力求获得满足的心理倾向,它是有机体自身和外部生活条件的要求在头脑中的反映,是指人们缺乏某东西而产生的一种“想得到”的心理状态。

③经济学中需求是在一定的时期,在既定的价格水平下,消费者愿意并且能够购买的商品数量。需求是指人们在欲望驱动下的一种有条件的、可行的、又是最优的选择。

④需求才是我们营销关注的重点,我们营销的目标就是发现客户需求、满足客户需求。

阅读理解

Throughout this long, tense election, everyone has focused on the presidential candidates and how they’ll change America. Rightly so. But selfishly, I’m more fascinated by Michelle

Obama and what she might be able to do, not just for this country, but for me as an African-American woman. As the potential First Lady, she would have the world’s attention. And that means that for the first time people will have a chance to get up close and personal with the type of African-American woman they so rarely see.

Usually, the lives of black women go largely unexamined. The prevailing theory seems to be that we’re all hot-tempered single mothers who can’t keep a man. Even in the world of make-believe, black women still can’t escape the stereotype of being neck-swirling, eye-rolling, oversexed females raised by our never-married, alcoholic mothers.

These images have helped define the way all black women are viewed, including Michelle Obama. Before she ever gets the chance to commit to a cause, charity or foundations as First Lady, her most urgent and perhaps most complicated duty may be simply to be herself.

It won’t be easy. Because few mainstream publications have done in-depth features on regular African American women, little is known about who we are, what we think and what we face on a regular basis. For better or worse, Michelle will become a stand-in for us all.

Just as she will have her critics, she will also have millions of adoring fans who usually have little interest in the First Lady. African-American blogs have all written about what they’d like to see Michelle bring to the White House---mainly showing the world that a black woman can support her man and raise a strong black family. Michelle will have to work to please everyone---an impossible task. But for many African-American women like me, just a little of her poise, confidence and intellect will go a long way in changing an image that’s been around for far too long.

69.  Why does Michelle Obama hold a strong fascination for the author?

A. She serves as a role model for African-American women.

B. She possesses many admirable qualities becoming a First Lady.

C. She will present to the world a new image of African-American women.

D. She will pay closer attention to the interests of African-American women

70. What is the common stereotype of African-American women according to the author?

A. They are victims of family violence. 

B. They are of an inferior social group.

C. They use quite a lot of body language.

D. They live on charity and social welfare.

71. What does the author say about Michelle Obama as a First Lady?

A. However many fans she has, she should remain modest.

B. She shouldn’t disappoint the African-American community.

C. However hard she tries, she can’t expect to please everybody.

D. She will give priority to African-American women’s concern.

填空题