问题 口语交际,情景问答题

下面是分别为“杏花村酒”和“茅台酒”设计的广告词,你认为哪条好?请选择其中一条,说明其好的理由。(4分)

①借问酒家何处有?牧童遥指杏花村。(杏花村酒)

②空杯尚留满室香(贵州茅台酒)

答案

第①条好。从内容上讲,这句话所描写的景象清晰生动,境界优美静谧,让消费者读后就想小酌一杯,去体会那余韵和耐人寻味的诗画意境。从形式上看,这句话音节和谐圆满,上下句对仗工整,读来朗朗上口,容易让消费者记住。

第②条好,这句仿照古诗句的格式,用夸张手法表现该酒酒香醇厚,回味绵长的特点。而且运用这种方式,短短的七个字包涵着丰富的内涵,更显出深厚的文化品位,给人一种“言有尽而意无穷”之感。

题目分析: 这是一道半开放类试题。要求说出广告词好的理由。此类试题考虑理由时,我们往往从手法(多为修饰手法)以及它在内容形式上产生的效果。注意广告词属于广告是吸引消费者的,所以应该多从吸引消费者角度看其好处。

填空题
阅读理解

C

Zanzibar,Tanzania--Hundreds of dead dolphins were washed up on Friday along the shore of a popular tourist place on Tanzania’s northern coast.Scientists have ruled out poisoning.

It was not immediately clear what killed the 400 dolphins,whose dead bodies lied along a 4-kilometer coast of Nungwi,said Narriman Jidawi,a marine biologist at the Institute of Marine Science in Zanzibar.But the bottleneck dolphins,which live in deep offshore waters,had empty stomachs,meaning they could have got lost and had been swimming for some time to reorient themselves.They did not die of hunger and were not poisoned,Jidawi said.

In the US,experts were looking into the possibility that sonar(声呐)from the US submarine could have caused a similar incident in Marothon,Florida,where 68 deep-water dolphins stranded(搁浅)themselves in March 2005.

The deaths are a blow to the tourism industry in Zanzibar,where thousands of visitors go to watch and swim with dolphins.Villagers,fishermen and hotel residents found the dead bodies and told officials.Mussa Aboud,Zanzibar’s director of fisheries,went on state radio to warn the public against eating the dolphins’meat,saying the cause of death had not been found.

The Indo-Pacific bottlenose,commonly known as dolphins,are the most common species in Zanzibar’s coastal waters,with bottlenose and humpback dolphins often found in mixed-species groups.

63.According to the passage,the bottleneck dolphins            

A.are often attacked by submarine in deep water

B.find it hard to find enough food near the coast

C.often fall ill along the shore of a tourist place

D.1ike living in the deep waters near the coast

64.The underlined word“reorient”means           

A.lose their way                   B.find their way

C.look for food                        D.fight against enemies

65.What can we infer from the passage?

A.The dolphins died because of the sonar from US submarines.

B.The dead dolphins can not be eaten as they are poisonous.

C.The US experts are researching sonar at present.

D.The ability of locating is extremely important for dolphins.

66.What would be the best title for the passage?

A.400 dolphins died along the coast of Nungwi.

B.Dolphins are facing increased risk of death.

C.It’s necessary for us to protect dolphins.

D.Nungwi is famous for many dolphins there.