问题 多项选择题

企业分析师张某对企业进行分析时,罗列了一些可以衡量企业长期表现的信息。下列可以衡量企业的长期表现有()

A.产品提供给客户的价值是否与预期相符

B.客户对企业的产品是否有较高的忠诚度

C.企业的成本是否低于行业平均水平

D.竞争对手的发展速度是否超越行业平均水平

答案

参考答案:A, B, C

解析:竞争对手的发展情况与衡量企业自身的发展关联不大,因此选项D不正确。

阅读理解

第三部分: 阅读理解 (共20小题;每小题2分,满分40分)

阅读下列短文,从每题所给的四个选项(A,B,C,D)中选出最佳选项

One of the most important aspects of an image is color. People are very sensitive to color, and different colors have different effects on people .

In general , red is an exciting color , which creates an image of action, energy and danger. Red is also the most frequently used color in flags .Eighty percent of the world’s flags contain red. A study in “Germany showed that football teams wearing red are more successful .Blue is a very calm color .Business executives usually wear dark blue suits .Blue is also a peaceful color. The flag of the United Nations is light blue .Yellow is associated with openness and freedom. Green is a very relaxing color .Surgeons nowadays wear green ,because it’s less tiring than white .Black creates an image of power and authority .It can also be a very threatening color .Gangsters and vampires often wear black .white is a pure and strong color .This is one reason why doctors wear white coats .We trust them more .Grey is a very anonymous color .People wearing grey don’t want other people to notice them .Brown is the opposite of black .It’s warm and friendly ,while black is threatening .

56.What does the author mainly talk about in the passage?

A.Color and Character       B.Color and Image

C.Color and Occupation     D.People are sensitive to color

57.Which of the following is true about color according to the passage?

A.Eighty per cent of the world’s flags contain green.

B.Brown is the opposite of pink, presenting warmth.

C.Red creates an image of energy , danger and freedom.

D.Blue is a peaceful and calm color.

58.The underlined word “anonymous” roughly means ______

A.outstanding     B.beautiful C.exciting   D.unknown

多项选择题