This year’s Sumantra Ghoshal Conference, held at London Business School, debated whether strategy research has become irrelevant to the practice of management. The late Mr Ghoshal published a paper in 2005 scolding business schools for pouring "bad theory" on their students. That same year Warren Bennis and James O’Toole, both at the University of Southern California, published an article in the Harvard Business Review criticising MBA programmes for paying too much attention to "scientific" research and not enough to what current and future managers actually needed. Business schools, they argued, would be better off acting more like their professional counterparts, such as medical or law schools, nurturing skilled practitioners as well as frequent publishers.
However, business school professors have a tendency not to change. Since universities take journal rankings into account when awarding tenure, academics are rewarded more when they publish in research journals. (Popular media rankings of MBA programmes, although not The Economist’s, also take research output into account.)
In 2008 the Association to Advance Collegiate Schools of Business (AACSB) took up the debate, publishing a report on making business research more useful. It suggested that tenure committees become more flexible. A scholar dedicated to popularising management ideas, for example, should be evaluated on book sales and attention from the news media, not on articles in research journals. This would allow faculty to reach out to wider audiences, rather than be, as Messrs Bennis and O’Toole put it, "damned as popularisers".
But that might also risk granting tenure on the basis of trendy but ultimately unhelpful ideas. In any case, some argue that the relevance of business research is understated. Jan Williams, vice chair of AACSB, argues that doing research allows faculty members to stay at the forefront of their subject, and that in turn improves their teaching. "We can’t teach students outdated material," he says.
What is more, a paper in Academy of Management Learning & Education suggests that faculty members’ research productivity and their students’ earnings after graduation may be positively linked. Certainly, the best known schools often have p research reputations to match their recognition in the wider world. So, should a student worry about a faculty’s research ability when applying to a school If business schools with better researchers produce better-paid graduates, then perhaps they should. But only up to a point: what MBA students most need is skillful teaching and help in developing their critical thinking skills first; access to frontier research comes afterwards. As Messrs Bennis and O’Toole put it: "Business professors too often forget that executive decision-makers are not fact-collectors; they are fact users and integrators.
According to the first paragraph, Bennis and O’Toole complained about（）
A. business schools’ publishing papers
B. irrelevant management in business schools
C. too much efforts directed to research
D. MBA programmes’ misleading students
参考答案：C
解析：
[试题类型] 具体信息题。
[解题思路] 题干就Warren Bennis and James O’Toole在第一段中的观点进行提问。该段第三句指出，Bennis and O’Toole认为，MBA课程过于关注科研(paying too much attention to "scientific" research)，而没有传授学生足够的管理方面的知识(not enough to what current and future managers actually needed)，即他们抱怨投入到科研中的精力太多，故正确选项为[C]。
[干扰排除] 选项[A]“商学院发表的论文”，在第一段中都没有提及，更不是Bennis and O’Toole的观点，故排除。选项[B]是根据第一段第一句话设置的干扰，此处意为“在伦敦商学院举行的会议提出这样一个议题：研究是否变得与管理的实践毫不相干了”，并不是说商学院的管理多余，选项[B]错误，且这也不是Bennis和O’Toole的观点。文章第一段第二句指出“已故的Ghoshal先生”指责商学院向学生们传输不好的理论(pouring bad theory on their students)，但这也不是Bennis和O’Toole的观点，故排除选项[D]。