问题 问答题

X公司和W公司都是ABC公司的全资控股子公司,假如你是ABC公司的财务经理,董事会请你对子公司的盈利能力进行评价,两家公司近两年的有关财务数据如下:

要求:

(1)计算2001年下列财务指标。

(2)分析比较两家公司获利能力的变化及原因。

(3)提出改善两家公司盈利能力的措施。

答案

参考答案:

(1)计算2001年财务指标。

(2)X公司的权益净利率急剧下降,下降的原因是资产净利率在下降,资产净利率下降的原因是销售净利率下降,销售净利率下降的原因是销售毛利率下降,以及公司的销售和管理费用增加所致。

  W公司的权益净利率有所上升,但上升是由于财务杠杆作用的结果。2001年公司增加了负债规模,充分利用了借入资金的杠杆作用,使2001年的权益净利率比2000年有所上升。但负债加大会使公司的财务风险加大,且从公司的资产净利率来看,公司的资产净利率下降了,下降的原因是资产周转率下降所致,资产周转率下降是由于存货周转率和固定资产周转率下降所致。

  (3)X公司由于本身资金获利能力很强,所以可适当加大负债比重,从而取得财务杠杆效益;在资产管理方面应加强应收账款的回收,加速存货的周转;在营销方面应加大销售力度,降低销售成本、压缩销售和管理费用。在投资方面应注意投资好的项目,适当扩大固定资产规模,提高资产的收益性。w公司应加强资产的管理,注意加速存货的周转,提高固定资产的使用效率。

 

填空题
单项选择题

Children’s literature traces its beginnings to preliterate times, when ancient storytellers passed tales and legends from generation to generation in the oral tradition. William Caxton, who established England’s first printing press, published books of etiquette, fables and legends. However, these didn’t constitute a body of work that could be considered literature for children. Because children at that time were considered "miniature adults", books were didactic in nature. The content for young readers consisted mainly of religious instruction, rules of behavior, ethical messages, and moral platitudes. In 1774, Englishman John Newberry changed children’s publishing when he began to create books with attractive formats, quality illustrations, and sturdy bindings, that were designed primarily for children to enjoy. The oldest, and most prestigious award given for children’s books published in America, is the Newberry Medal.
In the following century, children’s literature began to bloom. Hans Christian Andersen’s wonderful stories like "The Ugly Duckling", and "The Little Mermaid", and Grimm brothers collected two volumes of German folktales that included stories such as "Snow White" and "Rumpelstiltskin". Childhood came to be recognized as a joyful and carefree period of life, and books celebrating it began to be published. Charles Dodgson (Lewis Carrol) wrote the fantasy "Alice in Wonderland", the first book that was intended purely for children’s enjoyment without any pretense of instruction. Edwards Lear’s books of nonsense poetry delighted both young and old readers. In North America, books for a young audience were becoming popular as well. Kate Douglas Wiggin wrote "Rebecca of Sunnybrook Farm", Louisa May Alcott wrote "Little Women", and Samuel Clemens (Mark Twain) created Tom Sawyer and Huckleberry Finn. By the end of the century, the pious and moralistic books of earlier times had been replaced by writing designed to amuse and entertain a young audience. In the 1800s color printing was introduced, and by the middle of the 19th century, the rough illustrations that characterized earlier children’s books had been replaced by works of art that captured the word and some of the story.

The word "sturdy" underlined in Paragraph 1 most probably means ______.

A.robust

B.ornate

C.soft

D.hard