问题 多项选择题

在确定广告目标市场之后,还要进一步了解目标市场消费者的(),为确定广告传播的内容、采取相应的策略提供依据。

A.基本情况

B.消费心理

C.物质需求

D.消费行为

E.收入情况

答案

参考答案:A, B, C, D

完形填空
完形填空
      One famous artist Sheikh went back to his hometown. He hadn't seen one of his friends for many
years, who was a _1_and needy man. When Sheikh asked about him, he was told by people that the
man he was    2  was a rich man and no longer poor. Sheikh  3   to pay a visit to his friend.
       4   talking with his friend, Sheikh asked him the   5   for the change in his situation. The man replied
that he had been so poor that he was forced to  6   some properties(财产)that belonged to him, like
furniture(家具). By selling these things, he had  7   some money enough to start a   8   with.
     As he was on his way back to his house with the  9  , he saw a poor lady  10   by the road. The man
asked the lady the reason, and she  11   that her husband died and her children were  12  . Hearing this,
the man felt  13   for her, and on seeing that she  14   the money more than himself, he gave all the money
to her. He  15   home and spent the night, sad and  16   for his family.
      The next morning,   17   he was summoned(召唤) to the house of a rich man. He was told by the
rich man that he had six thousand bags of  18   which he wanted to sell quickly and the man could buy it
at a   19   price on loan(借用) from him. The poor man did so and sold the rice 20  . He took some
more bags several days later and in this way he was able to make much more money. Soon he became
rich.
( )1. A. clever      
( )2. A. living with  
( )3. A. decided      
( )4. A. Until        
( )5. A. message      
( )6. A. sell        
( )7. A. saved        
( )8. A. travel      
( )9. A. money        
( )10. A. crying      
( )11. A. believed    
( )12. A. hungry      
( )13. A. sadness    
( )14. A. took        
( )15. A. drove      
( )16. A. worried    
( )17. A. happily    
( )18. A. rice        
( )19. A. low        
( )20. A. slowly      
B. rich        
B. waiting for
B. forgot      
B. Before      
B. reason      
B. make        
B. collected  
B. business    
B. news        
B. walking    
B. explained  
B. dangerous  
B. interest    
B. needed      
B. returned    
B. pleased    
B. surprisingly
B. meat        
B. fair        
B. quickly    
C. lazy              
C. asking about      
C. refused          
C. After            
C. time              
C. keep              
C. paid              
C. family            
C. hope              
C. sleeping          
C. shouted          
C. crazy            
C. shame            
C. owned            
C. left              
C. excited          
C. carelessly        
C. vegetables        
C. high              
C. hardly            
D. oor            
D. istening to    
D. ried          
D. hile          
D. lan            
D. ind            
D. asted          
D. esson          
D. urniture      
D. tanding        
D. magined        
D. ngry          
D. ity            
D. arned          
D. tayed          
D. rightened      
D. nluckily      
D. lothes        
D. ight          
D. inally        
多项选择题