阅读理解。
The absolute best method that I have found to promote your product or business is to write articles and
post them all over the Internet.
Webmasters and publication editors are always searching for well researched and written articles that are
relevant to their websites or publication themes. This creates a profitable opportunity for you. Editors and
publishers don't have a strong need for good content. Each issue they publish must be filled with valuable,
usable information that will appeal to their readers or subscribers'(订户) self interest.
By writing and sending articles to the various websites and article directories on the Internet you will
establish yourself as an expert on your topic of business, as well as gain the trust of your readers over time.
As a result, your readers will be eager to buy your products and services or those you recommend to
them. This is a very effective way to make name for yourself online. Articles can also build your link popularity. This is extremely important with search engines. Every time your article is published there should be a link
back to your sales page where the reader can go to get more information. This will help the search engine
ranking of your site. When website owners list your articles on their websites, your business exposure can be
unlimited.
Make sure your article provides information that is really useful to the reader. Make it interesting to read.
Get to the point quickly. Use short paragraphs. If it's dull and boring, your reader will surely move on.
Make sure you add a resource box at the end of your article. Use your resource box to promote your
business. This is why you've written the article.
1. The key reason for sending your articles on the Internet is to _______.
A. gain reputation online
B. be an expert in your academic field
C. create more business opportunities
D. get writing suggestions for free
2. In the fourth paragraph, the underlines word "exposure" means ______.
A. appearance
B. publicity
C. discovery
D. opportunity
3. According to the passage, we can infer that _______.
A. editors care more about the author's name than the article's quality
B. once your reader build up trust in you, they may follow your words and your recommendation as well
C. academic, comprehensive and long articles can attract more readers online
D. a resource box is must for the online article
4. Who may benefit from the free online article submission EXCEPT _______?
A. publishers and editors
B. readers
C. writers
D. search engines
5. Which of the following is the best title for the passage?
A. Online article submission-a good chance for your business
B. How to promote your online business
C. Make better use of the Internet
D. How to publish your article online
