问题 单项选择题

Passage Three

While fashion is thought of usually in relation to clothing, it is important to realize that it covers a much wider domain. It is to be found in manners, the arts, literature, and philosophy, and may even reach into certain areas of science. In fact, it may operate in any field of group life, apart from the technological and utilitarian area and the area of the sacred.Its operation requires a class society, for in its essential character it docs not occur either in a homogeneous society like a primitive group, or in a caste society.
Fashion behaves as a movement, and on this basis it is different from custom which, by comparison, is static.This is due to the fact that fashion is based fundamentally on differentiation and emulation. In a class society, the upper classes or so-called social elite are not able to differentiate themselves by fixed symbols or badges. Hence the more external features of their life and behavior are likely to be imitated by classes immediately below them, who, in turn, are imitated by groups immediately below them in the social structure. This process gives to fashion a vertical descent. However, the elite class finds that it is no longer distinguishable, by reason of the imitation made by others, and hence is led to adopt new differentiating criteria, only to displace
these as they in turn are imitated.It is primarily this feature that makes fashion into a movement and which has led one writer to remark that a fashion, once launched, moves to its doom.
As a movement, fashion show little resemblance to any of the other movements which we have considered.While it occurs spontaneously and moves along in a characteristic cycle, it in volves little in the way of crowd behavior and it is not dependent upon the discussion process and the resulting public opinion. It does not depend upon the mechanisms of which we have spoken. The participants are not recruited through agitation. No morale is built up among them. Nor does the fashion movement have, or required, an ideology. Further, since it does not have a leader- ship imparting conscious direction to the movement, it does not build up a set of tactics. People take part in the fashion movement voluntarily and in response to the interesting and powerful kind of control which fashion imposes on them.

It is known from the first paragraph that______

A.fashion operates in every society

B.fashion can be found only in a few fields of group life

C.fashion originates in a class society

D.people like to keep up with fashion in a primitive society

答案

参考答案:C

解析:细节题。根据文章第一段最后一句话,时尚发生作用需要一个阶级社会,因为从本质上讲,它不会在一个像原始部落那样的同类社会或种性社会出现。因此C符合这个意思,而A和D不符合这个意思;根据另一句:它可以在群体生活的任何一个领域发生作用,可知B是不对的。所以只有C最恰当。

单项选择题

People don’t want to buy information online. Why Because they don’t have to. No more than that because they’re used to not paying for it. That’s the conventional wisdom. Slate, Microsoft’s online politics-and-culture magazine, is an oft-cited example of the failed attempts to charge a fee for access to content. So far, for most publishers, it hasn’t worked.

But nothing on the Web is a done deal. In September graphics-soft-ware powerhouse Adobe announced new applications that integrate commerce into downloading books and articles online, with Simon & Schuster, Barnes and Noble, and Salon. corn among its high-profile partners. Some analysts put the market for digitized publishing at more than $100 billion. Of course, if the Internet can generate that kind of money—some might say almost any kind of money—people want in. And this couldn’t come at a better time. Newspaper and magazine writers in particular are increasingly frustrated by their publishers, which post their writings online but frequently don’t pay them extra.

So here’s the good news: Fathrain. com, the third biggest book-seller on the Net—after Amazon. com and Barnesandnoble. corn—is now doing just what the publishing industry that made it a success fears., it’s offering a secure way to pay for downloadable manuscripts online. Fatbrain calls it offshoot eMatter. With it, the company’s executives have the radical notion of ousting publishers from the book-selling business altogether by giving writers 50% of each and every sale (To reel in authors, eMatter is running a 100% royalty promotion until the end of the year. ) Suggested prices to consumers range from a minimum $ 2 to $ 20, depending on the size of the book to download.

"This will change publishing forever!" Chris MaeAskill, co-founder and chief executive of Fatbrain, declares with the bravado of an interior decorator. "With eBay, anybody could sell antiques. Now anybody can be published. "

There’s been no shortage of authors wanting in. Within a few weeks, according to the company, some 2,000 writers signed on to publish their works. Some of this is technical stuff—Fatbrain got where it is by specializing in technical books—but there are some well-known writers like Catherine Lanigan, author of Romancing the Stone, who has put her out-of-print books and a new novella on the site. Another popular draw is Richard Bach, who agreed to post a 23-page short story to the site.

Not everyone thinks downloadable documents are the biggest thing in publishing since Oprah’s Book Club. "I think it will appeal to sellers more than buyers," says Michael May, a digitalcommerce analyst at Jupiter Communications, which released a report that cast doubt on the market’s potential. "A lot of people are going to publish gibberish. The challenge is to ensure the quality of the work. "

Blaine Mathieu, an analyst at Gartner Group’s Dataquest, says, "Most people who want digital content want it immediately, I don’t know if this model would satisfy their immediate need. Even authors may not find that Web distribution of their works is going to bring them a pot of gold. For one thing, it could undermine sales rather than enhance them. For another, anybody could e-mail downloaded copies of manuscripts around town or around the world over the Net without the writer’s ever seeing a proverbial dime. " Softlock. com, Authentica and Fatbrain are trying to head this problem off by developing encryption padlocks that would allow only one hard drive to receive and print the manuscripts. For now, the problem persists.

What is implied in the passage about the publishers’ practice now ?()

A.They are willingly engaged in the e-publishing business.

B.They usually do not pay extra royalty for their e-versions.

C.They can publish anyone’s works on Net.

D.They lack the sense of responsibility for their authors.

单项选择题