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问题 名词解释

媒介双元产品市场

答案

参考答案：

指媒介只创造一种产品，却活跃于两个性质迥异的市场——内容产品市场及广告市场。这种运作方式也称“双重出售”或“二次出售”。媒介运作的第一市场是内容产品市场，媒介向受众提供信息，受众支付时间、金钱，两者共同构成媒介产品市场。媒介运作的第二市场是广告市场。媒介将从内容产品市场获得的消费者注意力贩卖于广告主，最终从广告市场上获得回报。于此，媒介组织与广告主之间形成了媒介广告市场

单项选择题 A3型题

3岁女孩，自生后即发现心脏杂音。查体：无发绀，胸骨左缘第2肋间闻及Ⅲ级喷射性收缩期杂音，肺动脉瓣区第二心音减低，X线胸片提示肺纹理减少，肺动脉段突出。

心脏大小改变为（）

A.左房、左室增大

B.右房、右室增大

C.右室增大

D.左室增大

E.全心增大
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对话填空 （满分10分）
请认真阅读下列对话，并根据各题所给的首字母的提示，在答题卡右栏中标有题目的横线上，写出一个英语单词的完整、正确的形式，使对话通顺。
--- Math department, Doctor Webster （76） s____.                                         
--- Hello, Professor Webster, this is Janet Wang calling. I’m living next （77） t ____ your teaching assistant, Ken Williams, Ken asked me to call you （78） b_____ he has lost his voice and can’t talk to you （79） h____.            
--- Lost his （80） v____? Oh, what a sham! Is there anything I can do for you?      
--- Well, Ken has a class this afternoon from two thirty to four and he won’t be able to （81） t____ it, but he doesn’t want to cancel it either.                      
--- Want me to try to find somebody else to teach the class?
--- No, not （82） e_____. What he wants to do is to get someone to go in for him, just to pass back the mid-term exam papers. He’s already marked them and they are on the desk in his office. The whole thing wouldn’t （83） t____ more than ten minutes.
--- His class （84） b____ at two thirty, eh? Well, I’m afraid at that time I’ll be on （85） c____ anyway, so I can do it for him.                                                                                      
--- Thank you very much, Professor Webster.
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81.________________
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85．________________                     
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