问题 单项选择题

如今国内饮料市场竞争激烈,因此甲公司作为一家小型饮料企业,专门针对女性研制开发了特别饮料,以此来实现企业价值。这体现的是价值链驱动因素中的( )。

A.质量保证
B.链条组织
C.市场差异化
D.目标明确化

答案

参考答案:C

解析:市场差异化即瞄准时机发展差异化市场,例如,规模较小的企业可以发展专业性市场。故选C。

解答题
完形填空

One evening, Mr Green was driving his car along a lonely country road. He had ___1___ $10 000 from the bank in town. Suddenly a man in rags stopped him and asked for ___2___. Mr Green told him to get on and continued his way. ___3___ he talked to the man, he ___4___ that he had just broken out of prison. Mr Green was very afraid at the ___5___ of the money. Suddenly he saw a police-car and had a ___6___ idea. He ___7___ speed and drove as quickly as possible. Then he found the police-car running ___8___ him. After a mile ___9___ the police-car passed him and ordered him to stop. A policeman came up. Mr Green had hoped to tell him about the trouble but the man put a gun to Mr Green’s ___10___.

The policeman said he wanted Mr Green’s name and ___11___ and Mr Green obeyed. The policeman wrote it down in his notebook and put it in his ___12___. “You ___13___ appear at the police station. “ He said. Then he talked to Mr Green about ___14___ driving. Mr Green started up his car again. He had ___15___ all hope of his £10,000, but as he reached a more lonely part, the robber said he wanted to ___16___. Mr Green stopped and the man said. “___17___. You’ve been ___18___ to me. This is what I can do in ___19___.” And he handed Mr Green the policeman’s ___20___, which was stolen while the policeman was talking to Mr Green.

1. A. taken      B. held    C. brought      D. drawn

2. A. money    B. help    C. a lift   D. a ride

3. A. As   B. Since  C. Then   D. Because

4. A. recognized     B. learned       C. supposed    D. expected

5. A. sight      B. idea    C. touch  D. thought

6. A. fast B. bright C. strange       D. bad

7. A. put on    B. got on C. took on      D. had on

8. A. behind    B. with    C. after   D. beside

9. A. and so    B. or so   C. and so on   D. or so on

10. A. head     B. shoulder     C. back   D. neck

11. A. number B. home  C. place   D. address

12. A. car       B. pocket C. hand   D. trousers

13. A. shall     B. will    C. would D. need

14. A. careful  B. normal       C. drunk  D. dangerous

15. A. held out       B. build up   C. given up     D. turn over

16. A. run away     B. break away C. set out D. get out

17. A. I’m sorry     B. You’re welcome      C. That’s all right   D. Thank you

18. A. kind     B. polite  C. known       D. necessary

19. A. all B. fact   C. return D. the end

20. A. gun      B. pen     C. money       D. notebook