问题 名词解释

电视节目策划

答案

参考答案:是电视节目生产、制作、传播过程中极为重要的环节,近年来已经成为电视业界最为活跃的部分。所谓电视节目策划,就是策划者遵照电视节目生产和运作规律,对电视节目的选题立意、彩拍制作、播出销售等生产和运作过程进行总体筹划和论证并形成具有指导性的文案的一种电视行为。胡智峰在他的著作中把落脚点放在了电视策划的“智力支持”上。“通过对媒介信息的大量掌握,推测电视发展大趋势,分析电视媒体的生存处境,有针对性地为某种电视行为在宗旨、目标、对象、定位、战略、策略、方式、方法以及人力、财力、物力的配置,和未来开发的渠道与潜力,效益、效果的评估观测等进行科学行为提供宝贵的智力支持。”

单项选择题

Passage Three

Mary Barton, particularly in its early chapters, is a moving response to the suffering of the industrial worker in the England of the 1840’s. What is most impressive about the book is the intense and painstaking effort made by the author, Elizabeth Gaskell, to convey the experience of everyday life in working-class homes. Her method is partly documentary in nature: the novel includes such features as a carefully annotated reproduction of dialect, the exact details of food prices in an account of a tea party, an itemized description of the furniture of the Bartons living room, and a transcription (again annotated) of the ballad "The Oldham Weaver". The interest of this record is considerable, even though the method has a slightly distancing effect.

As a member of the middle class, Gaskell could hardly help approaching working-class life as an outside observer and a reporter, and the reader of the novel is always conscious of this fact. But there is genuine imaginative re-creation in her accounts of the walk in Green Heys Fields, of tea at the Bartons house, and of John Barton and his friend’s discovery of the starving family in the cellar in the chapter "Poverty and Death". Indeed, for a similarly convincing re-creation of such families’ emotions and responses (which are more crucial than the material details on which the mere reporter is apt to concentrate) , the English novel had to wait 60 years for the early writing of D. H. Laurence. If Gaskell never quite conveys the sense of full participation that would completely authenticate this aspect of Mary Barton, she still brings to these scenes an intuitive recognition of feelings that has its own sufficient conviction.

The chapter "Old Alice’s History" brilliantly dramatizes the situation of that early generation of workers brought from the villages and the countryside to the urban industrial centers. The account of Job Legh, the weaver and naturalist who is devoted to the study of biology, vividly embodies one kind of response to an urban industrial environment: an affinity for living things that hardens, by its very contrast with its environment, into a kind of crankiness. The early chapters—about factory workers walking out in spring into Green Heys Fields; about Alice Wilson, remembering, in her cellar the twig-gathering for brooms in the native village that she will never again see; about Job Legh, intent on his impaled insects—capture the characteristic responses of a generation to the new and crushing experience of industrialism. The other early chapters eloquently portray the development of the instinctive cooperation with each other that was already becoming an important tradition among workers.

The author of the passage describes Mary Barton as each of the following EXCEPT ().

A.insightful

B.meticulous

C.vivid

D.poignant

单项选择题