问题 阅读理解

Without the atmosphere there would be no weather, no wind, rain, snow, or clouds. Air is all around us; we live at the bottom of a great ocean of air. It is invisible, but we can feel it when it moves. There are miles of air above us, pressing down with great weight on the earth and everything on it. Because air presses down on us from all directions at the same time, and because we are able to bear (忍受) this weight, we do not seem to feel it. But scientists have proved that air has this weight, and that anything that has weight creates(产生) a force called pressure. As changes in air pressure take place, they, make air move.

Air is a gas that expands(膨胀) when heated, gets lighter, and moves upward. When air is cooled, it gets heavier, sinks close to the earth's surface, and flows like water in a great river. As warn air rises, cold air rushes in to take its place. 'Thus winds originate (起源). The winds that blow high above us are caused by the warmer air running away from colder air. The wind we feel near the earth's surface is the heavy colder air trying hard to catch the warmer air. Changes in temperature cause the air to move. And of course there are many changes, so air movements are taking place practically all the time.

小题1:The first paragraph mainly tells us the causes of

A.why we don't feel air

B.why atmosphere is important to us

C.why there is air surrounding us

D.why there is air pressure小题2:Air moves under such conditions that

A.there is air pressure

B.the air is heavy

C.air pressure doesn't remain the same all the time

D.air comes up and down小题3:Which of the following pictures best tells the movements of warm air and cold air?

小题4:According to the passage, in same areas if farmers who grow grapes (葡萄) light fires in the early morning, that is because the farmers want to________________.

A.drive away warm air

B.prevent cold air from coming to harm their plants

C.cause more wind

D.stop warm air running away

答案

小题1:A

小题2:C

小题3:B

小题4:B

小题1:

小题2:

小题3:

小题4:

单项选择题
单项选择题

Until the late 1940s, when television began finding its way into American homes, companies relied mainly on print and radio to promote their products and services. The advent of television (1) a revolution in product and service. Between 1949 and 1951, advertising on television grew 960 percent. Today the Internet is once again (2) promotion. By going online, companies can communicate instantly and directly with prospective customers. (3) on the World Wide Web includes advertising, sponsorships, and sales promotions (4) sweepstakes, contests, coupons, and rebates. In 1996 World Wide Web advertising revenues (5) $ 300 million.

Effective online marketers don’t (6) transfer hard-copy ads to cyberspace. (7) sites blend promotional and non-promotional information indirectly delivering the advertising messages. To (8) visits to their sites and to create and (9) customer loyalty, companies change information frequently and provide many opportunities for (10) .

A prototype for excellent (11) promotion is the Ragu Web site. Here visitors can find thirty-six pasta recipes, take Italian lessons, and view an Italian film festival, (12) they will find no traditional ads. (13) subtle is the mix of product and promotion that visitors hardly know an advertising message has been (14) . Sega of America, maker of computer games and hardware, uses its Web site for a (15) of different promotions, such as (16) new game characters to the public and supplying Web surfers the opportunity to (17) games. Sega’s home page averages 250,000 visits a day. To heighten interest in the site, Sega bought an advertising banner on Netscape (18) increasing site visits by 15 percent. Online (19) in Quaker Oats’ Gatorade promotion received a free T-shirt in exchange for answering a few questions. Quaker Oats reports that the online promotion created product (20) and helped the company know its customers better.

19()

A.customers

B.addicts

C.participants

D.marketers