问题 填空题


In the following passage, there are 25 blanks representing words that are missing from the context. You are to put back in each of the blanks the missing word. Write your answers on the ANSWER SHEET. The time for this section is 25 minutes.
Some consumer researchers distinguish (1) "rational" motives and "emotional" (or "non-rational") motives. They use the term "rationality" (2) the traditional economic sense that assumes (3) consumers behave rationally when they carefully consider all alternatives (4) choose those that give them the greatest utility (i.e., satisfaction). (5) a marketing context, the term "rationality" implies that the consumer selects goods based (6) totally objective criteria, such (7) size, weight, price, and so on. "Emotional" motives imply the selection of goods (8) to personal or subjective criteria—the desire (9) individuality, pride, fear, affection or status.
The assumption underlying this distinction is (10) subjective or emotional criteria do not maximize utility or satisfaction. (11) , it is reasonable to assume that consumers always attempt to select alternatives that, (12) their view, serve to maximize satisfaction. Obviously, the assessment of satisfaction is a very personal process, based (13) the individual’s own needs as (14) as on past behavioral, social, and learning experiences. What may appear (15) irrational to an outside observer may be perfectly rational (16) the context of the consumer’s own psychological field. For example, a product purchased to enhance one’s self-image (such as a fragrance) is a perfectly rational form of consumer behavior. (17) behavior did not appear rational to the person who undertakes it (18) the time that it is undertaken, obviously he or she would not do it. (19) the distinction between rational and emotional motives does not appear to be warranted.
Some researchers go so far (20) to suggest that emphasis (21) "needs" obscures the rational, or conscious, nature of most consumer motivation. They claim that consumers act consciously (22) maximize their gains and minimize their losses; that they act not (23) subconscious drives but from rational preferences, (24) what they perceive to be (25) their own best interests.

答案

参考答案:to

解析: 结构搭配。 这里只能用不定式放在两个动词之间作目的状语。

选择题
单项选择题

阅读下面短文,回答下 * * 道题。
门捷列夫的元素周期律是化学领域里的一项革命性发现。以后,门捷列夫也曾想进一步弄清元素的性质随原子量增加呈周期性变化的原因,但是由于他的思想未从元素不能转化、原子不可分裂等形而上学传统观念的束缚中解脱出来,因而到19世纪末人们发现了放射性元素和电子的存在,为揭开原子从量变到质变内幕提供了新的实验依据之时,他不仅不能利用这些新的科学实验成果进一步发展他的周期律学说,相反,他却极力否认原子的复杂性和电子的客观存在,竭尽全力进行反对。他说,承认电子存在不但“没有多大用处”,“反而只会使事情复杂化”,“丝毫不能澄清事实”。放射性元素的发现表明元素是可以转化的,他却说“我们应当不再相信我们已知的单质的复杂性”,“应当消除任何相信我们已知单质复杂性的痕迹”。并宣布“关于元素不能转化的概念特别重要”,“是整个世界观的基础”。
然而其他化学家正是在19世纪末放射性元素和电子等一系列伟大发现的基础上,一步步揭开了元素周期律的本质,摒弃了门捷列夫的原子不可分和元素不可转化的陈旧观念,根据门捷列夫元素周期律的合理内核,制定出了新的元素周期律。在门捷列夫元素周期律基础上诞生的元素周期律理论,比门捷列夫的理论更具有科学性,它揭示了元素在周期表中是按原子中的质子数排列的,随着原子序数的增加,原子的质子数也增加,一般来说,中子数也会增加。质子数的增加和中子数的增加合起来表现为原子量的增加。但实践证明,并不是有多少种元素就有多少种原子。一种元素中有含中子数多的同位素,也有含中子数少的同位素。元素的原子量是同位素的平均数。这里所谓的质子数,就是原子核外围的电子数,也就是原子核的电荷数,即原子序数。从而解决了门捷列夫解决不了的问题。但这些探索元素周期律后来获得的成果,都被门捷列夫在反对放射性元素的发现和电子存在中错失了。
因循守旧,就这样使大化学家门捷列夫在探索元素周期律奥秘的前进道路上走向了倒退,丧失了应该根据新的科学实验成果发现元素周期律的良机,为我们留下了有益的启示。
(选自《读者》2003年6期)

根据文章内容判断,下列说法不正确的一项是______。

A.门捷列夫曾经想弄清而没有弄清的问题是:为什么元素的性质会随原子量的增加而呈周期性变化

B.其他化学家在门捷列夫发现放射性元素和电子的基础上,取其正确合理内核,摒弃其错误陈旧观念,制定出了新的元素周期律

C.元素周期律新的理论证明广般情况下,原子数的增加和中子数的增加合起来表现为原子量的增加

D.实践证明:并不是有多少种元素就有多少种原子,元素的原子量是同位素的平均数