搜题请搜索小程序“爱下问搜题”
问题 单项选择题

定量地阐明反应速度与温度之间的关系（）

A．Handerson-Hasselbalch方程

B．Stoke’s公式

C．Noyes-Whitney方程

D．AIC判别法公式

E．Arrhenius公式

答案

参考答案：E

补全对话，情景问答
从B栏中找出适合A 栏中问句的相应答语。
                      A                               
( )1. How do you come to school?     
( )2. What did you do yesterday?     
( )3. How many pens do you have?     
( )4. What will you do?              
( )5. How much are they?            		       B                                
A. I went to Beijing.        
B. Three.                 
C. By bus.                                                                   
D. Sixty yuan.             
E. I'll go swimming.   
查看答案
填空题

Some consumer researchers distinguish (1) "rational" motives and "emotional" (or "non-rational") motives. They use the term "rationality" (2) the traditional economic sense that assumes (3) consumers behave rationally when they carefully consider all alternatives (4) choose those that give them the greatest utility (i.e., satisfaction). (5) a marketing context, the term "rationality" implies that the consumer selects goods based (6) totally objective criteria, such (7) size, weight, price, and so on. "Emotional" motives imply the selection of goods (8) to personal or subjective criteria—the desire (9) individuality, pride, fear, affection or status.
The assumption underlying this distinction is (10) subjective or emotional criteria do not maximize utility or satisfaction. (11) , it is reasonable to assume that consumers always attempt to select alternatives that, (12) their view, serve to maximize satisfaction. Obviously, the assessment of satisfaction is a very personal process, based (13) the individual’s own needs as (14) as on past behavioral, social, and learning experiences. What may appear (15) irrational to an outside observer may be perfectly rational (16) the context of the consumer’s own psychological field. For example, a product purchased to enhance one’s self-image (such as a fragrance) is a perfectly rational form of consumer behavior. (17) behavior did not appear rational to the person who undertakes it (18) the time that it is undertaken, obviously he or she would not do it. (19) the distinction between rational and emotional motives does not appear to be warranted.
Some researchers go so far (20) to suggest that emphasis (21) "needs" obscures the rational, or conscious, nature of most consumer motivation. They claim that consumers act consciously (22) maximize their gains and minimize their losses; that they act not (23) subconscious drives but from rational preferences, (24) what they perceive to be (25) their own best interests.
查看答案