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问题 单项选择题

应当按照规定的办法如实公布其常用药品的价格，加强合理用药的管理

A．药品生产企业
B．药品经营企业
C．医疗机构
D．医疗保险定点医疗机构
E．政府价格主管部门

答案

参考答案：D

阅读理解与欣赏

阅读下面的这首唐诗，完成后面的题目。（11分）

题金城临河驿楼①

岑参

古戍依重险，高楼见五凉②。

山根盘驿道，河水浸城墙。

庭树巢鹦鹉，园花隐麝香。

忽如江浦上，忆作捕鱼郎。

①岑参：荆州江陵（现湖北江陵）人，唐代边塞诗人。金城：在今甘肃兰州西北。②五凉：指晋和南朝宋时北方十六国中的前凉、后凉、西凉、北凉、南凉，其地均在甘肃境内。

小题1:诗中是从哪些方面来表现“重险”的？（6分）

小题2:诗的尾联表达了作者怎样的思想情感？（5分）
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填空题

Some consumer researchers distinguish (1) "rational" motives and "emotional" (or "non-rational") motives. They use the term "rationality" (2) the traditional economic sense that assumes (3) consumers behave rationally when they carefully consider all alternatives (4) choose those that give them the greatest utility (i.e., satisfaction). (5) a marketing context, the term "rationality" implies that the consumer selects goods based (6) totally objective criteria, such (7) size, weight, price, and so on. "Emotional" motives imply the selection of goods (8) to personal or subjective criteria—the desire (9) individuality, pride, fear, affection or status.
The assumption underlying this distinction is (10) subjective or emotional criteria do not maximize utility or satisfaction. (11) , it is reasonable to assume that consumers always attempt to select alternatives that, (12) their view, serve to maximize satisfaction. Obviously, the assessment of satisfaction is a very personal process, based (13) the individual’s own needs as (14) as on past behavioral, social, and learning experiences. What may appear (15) irrational to an outside observer may be perfectly rational (16) the context of the consumer’s own psychological field. For example, a product purchased to enhance one’s self-image (such as a fragrance) is a perfectly rational form of consumer behavior. (17) behavior did not appear rational to the person who undertakes it (18) the time that it is undertaken, obviously he or she would not do it. (19) the distinction between rational and emotional motives does not appear to be warranted.
Some researchers go so far (20) to suggest that emphasis (21) "needs" obscures the rational, or conscious, nature of most consumer motivation. They claim that consumers act consciously (22) maximize their gains and minimize their losses; that they act not (23) subconscious drives but from rational preferences, (24) what they perceive to be (25) their own best interests.
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