问题 问答题

结合实际谈谈马斯洛需要层次理论在管理中的应用。

答案

参考答案:(1)马斯洛将人的需要从低向高分为五个层次:即生理、安全、社交、尊重、自我实现需要。

(2)马斯洛在需要层次基础上分析了需要层次之间的关系,最基本的生理和安全需要满足之后,高层次需要才依次出现和满足;不同年龄阶段,总是一种需要处在在优势地位,成为主导需要,人的需要除受年龄因素影响之外,还与其所处的社会经济状态及教育普及程度有关。

(3)马斯洛特别强调自我实现需要的重要性及其实现途径。

问答题
单项选择题

In our society, we must communicate with other people. A great deal of communicating is performed on a person-to-person (1) by the simple means of speech. If we travel in buses, stand in football match (2) , we are likely to have conversations (3) we give information or opinions, and sometimes have our views (4) by other members of society.

Face-to-face contact is (5) the only form of communication, and during the last two hundred years the (6) of mass communication has become one of the dominating factors of contemporary society. Two things, (7) others, have caused the enormous growth of the communication industry. Firstly, inventiveness has (8) advances in printing, photography and so on. Secondly, speed has revolutionized the (9) and reception of communications so that local news often (10) a back seat to national news.

No longer is the possession of information (11) to a privileged minority. Forty years ago people used to (12) to the cinema, but now far more people sit at home and turn on the TV to watch a program that (13) into millions of houses. Communication is no longer merely concerned (14) the transmission of information. The modern communications industry influences the way people live in society and broadens their horizons by allowing (15) to information, education and entertainment. The printing, broadcasting and advertising industries are all (16) with informing, educating and entertaining. (17) a great deal of the material communicated by the mass media is very valuable to the individual and to the society (18) which he is a part, the vast modern network of communications is (19) to abuse. However, the mass media are with us for better, for worse, and there is no turning (20) .

18()

A.with

B.for

C.by

D.of