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如图是四种仪器的测量情形。

（1）图甲中体温计的读数为_  _℃；

（2）图乙中电压表的示数为_  __V；

（3）图丙量筒中液体的体积为_   __mL；

（4）图丁中弹簧测力计的示数为_    _N。

答案

（1）37 .8； （2）7.5 ； （3）40；（4）2.6 

题目分析：（1）体温计的分度值为0.1℃，所以图示体温计的示数为37.8℃；（2）电压表选0—15v量程时，分度值为0.5v，所以图示电压表的示数为7.5V；（3）读量筒的示数时，视线要与水面的凹面相平，所以为40mL；（4）弹簧测力计的分度值为0.2N，所以示数为2.6N。

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试述躯体运动、躯体感觉、视、听及语言等功能在大脑皮质的定位。
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Some consumer researchers distinguish (1) "rational" motives and "emotional" (or "non-rational") motives. They use the term "rationality" (2) the traditional economic sense that assumes (3) consumers behave rationally when they carefully consider all alternatives (4) choose those that give them the greatest utility (i.e., satisfaction). (5) a marketing context, the term "rationality" implies that the consumer selects goods based (6) totally objective criteria, such (7) size, weight, price, and so on. "Emotional" motives imply the selection of goods (8) to personal or subjective criteria—the desire (9) individuality, pride, fear, affection or status.
The assumption underlying this distinction is (10) subjective or emotional criteria do not maximize utility or satisfaction. (11) , it is reasonable to assume that consumers always attempt to select alternatives that, (12) their view, serve to maximize satisfaction. Obviously, the assessment of satisfaction is a very personal process, based (13) the individual’s own needs as (14) as on past behavioral, social, and learning experiences. What may appear (15) irrational to an outside observer may be perfectly rational (16) the context of the consumer’s own psychological field. For example, a product purchased to enhance one’s self-image (such as a fragrance) is a perfectly rational form of consumer behavior. (17) behavior did not appear rational to the person who undertakes it (18) the time that it is undertaken, obviously he or she would not do it. (19) the distinction between rational and emotional motives does not appear to be warranted.
Some researchers go so far (20) to suggest that emphasis (21) "needs" obscures the rational, or conscious, nature of most consumer motivation. They claim that consumers act consciously (22) maximize their gains and minimize their losses; that they act not (23) subconscious drives but from rational preferences, (24) what they perceive to be (25) their own best interests.
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