问题 多项选择题

衡量公司行业竞争地位的主要指标是______。

A.行业综合排序

B.公司利润水平

C.产品的市场占有率

D.产品在消费者当中的认知度

答案

参考答案:A,C

解析: 本题是对衡量公司行业竞争地位的主要指标的考查。
行业地位分析的目的是判断公司在所处行业中的竞争地位,如是否为领导企业,在价格上是否具有影响力,是否有竞争优势等。在大多数行业中,无论其行业平均盈利能力如何,总有一些企业比其他企业具有更强的获利能力。企业的行业地位决定了其盈利能力是高于还是低于行业平均水平,决定了其在行业内的竞争地位。衡量公司行业竞争地位的主要指标是行业综合排名和产品的市场占有率。本题的最佳答案是AC选项。

阅读理解

Lester was walking in the street with two huge and heavy suitcases . A stranger walked up to him and asked ,“Have you got the time ?”

Lester stopped , put down the suitcases and looked at his watch .“It’ s five fifteen ,”he said .

“Hey , what a nice watch !”said the stranger .

Lester smiled a little and said ,“Yes , it’ s not bad . Look at this .”Then he showed the stranger a time display for the 86 largest cities in the world .

He hit a few buttons(按钮)and a voice told the time in Chinese . Lester continued ,“Its voice can be set(设置)for different languages .”

The stranger seemed very interested in the watch .

“That’ s not all ,”said Lester . He then pushed a few more buttons and a small map appeared on the watch .“The map can show where we are ,”explained Lester .

“I want to buy this watch !”said the stranger .

“Oh , no , I’ m not selling it . I have spent nearly two years making it ,”said Lester .

“I’ ll give you $ 1,000 for it !”

“Oh , no , I’ ve already spent more than that .”

“I’ ll give you $ 5,000 for it !”

Lester stopped to think . The stranger quickly gave him a check(支票)and said ,“$ 5,000 . Here it is .”

Lester finally agreed to sell the watch . When the stranger was going to leave with the watch , Lester pointed to the two huge suitcases and said ,“Hey , wait a minute . Don’ t forget your batteries .”

小题1:Lester stopped in the street because _____ .

A.the suitcases were very heavy

B.he felt very tired

C.a stranger wanted to buy his watch

D.someone asked him what the time was小题2:What was in the suitcases that Lester was carrying ?

A.Money .

B.Batteries .

C.Watches .

D.Paper .小题3:We can infer from the passage that Lester was a(n) _____ .

A.engineer

B.sportsman

C.artist

D.doctor小题4:The stranger paid _____ for the watch .

A.nothing

B.$ 1,000

C.$ 5,000

D.$ 4,000小题5:Which of the following is NOT true about the watch ?

A.It can tell the time in different languages .

B.It can tell you where you are .

C.It is easy to wear and carry .

D.It can show a time display for many large cities around the world .

单项选择题