问题 单项选择题

根据波特的五力模型,可能对稻香村生产的绿豆糕构成替代威胁的是( )。

A.稻香村生产的红豆糕

B.稻香村生产的绿豆冰激凌

C.其竞争对手蜀豆园生产的红豆糕

D.其竞争对手蜀豆园生产的绿豆冰激凌

答案

参考答案:C

解析: 替代产品指可由其他产业生产的产品或提供的服务,具有的功能大致与现有产品或服务功能相似,可满足消费者同样需求。显然选项C正确。

解答题
阅读理解

An old woman went suddenly blind. She promised a doctor a lot of money if he could make her see again. “If you fail”, she said, “ you will get nothing,” The doctor agreed with her.The doctor soon discovered what was wrong with her, but he decided not to cure her right away. Instead, each time he visited, he secretly took some of her things. When he had taken everything that he wanted, he cured her blindness and sent her a large bill. Now when the old woman could see again she noticed that all her things had gone and she refused to pay the bill. So the doctor took her before a judge.

“What the doctor says is true.” she said to the judge. “But I say I’m not cured, because I still

can’t see any of the things in my house.”

The old woman won her case and the doctor went away unhappily without getting his pay.

小题1:The doctor didn’t cure the old woman right away because __________.

A. He didn’t know how to cure her        B. He wanted to get a lot of money

C. He wanted to take the woman’s things          D The woman refused to pay him

小题2: The woman was _______ .

A.clever

B.greedy

C.cruel

D.dishonest小题3:The doctor was ________.

A.honest

B.a cheat

C.a kind man

D.ready to help others小题4:The word “case” in the last paragraph means ______.

A.a single example

B.a particular situation

C.a question to be decided in a court of law

D.box小题5:Which sentence is right according to the passage?

A.The judge didn’t believe the old woman

B.The doctor cured the woman’s blindness in a short time.

C.The woman got back all her things taken by the doctor.

D.The doctor failed to get his pay .